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Label Embellishments and Special Applications: Exploring the Techniques and Processes Used for Adding Decorative Finishes and Functionality to Labels

Label Embellishments and Special Applications: Exploring the Techniques and Processes Used for Adding Decorative Finishes and Functionality to Labels

Writing Stage
Published On
2016
ISBN
1910507083
ISBN13
9781910507087
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The retail shelf is the frontline in the drive for brands and products to gain the attention of increasingly distracted consumers. Labels play a critical role. Not surprisingly, the demand to increase the visual appeal of labels is growing quickly. Label production technology is advancing rapidly t ...more

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